Who knew? I didn’t. You can save up to 30% on your ink use by switching from Arial (the most commonly used font), to Century Gothic.
Ink, one of the most expensive fluids in the world, accounts for approximately 60 per cent of the cost of a printed page and costs about US$10,000 ($890,000) a gallon, far more than a gallon of gasoline. However, Century Gothic consumes both less ink and less toner, a saving of about $267,000 on a gallon of ink.
Rohan Reynolds, senior marketing executive at SSP-Aptec, a computer supplies company, told Sunday Finance that while he knew that some fonts can use less ink, he was surprised that Century Gothic can save as much as 30 per cent of the cost.
Reynolds said that Arial and Times New Roman, the most common fonts, would use more ink than Garamond, Courier and Century Gothic because of the difference in the style of the fonts. He said the way a common letter such as ‘I’ is presented on screen, suggests that one would use more ink than the other. For example, Century Gothic has a straight ‘I’, while Arial has a flat base, which would use more ink to print just the one letter.
“Letters are more slender in Century Gothic than Arial,” Reynolds added. He however noted that Arial and Times New Roman are more popular because they are the fonts accepted for business mail, some academic styles, such as the APA format, and is used in PDF documents.
“The main reason is that it is very easy to read in whatever size from 8, 9, to 10 point fonts,” Reynolds said about Arial.
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